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When you first started out with your blog, you may not have anticipated too much traffic. Maybe, in the beginning, you even thought you’d just jot down your daily life events. I mean, “who cares who reads it?” Right??
I’m sure there are a ton of people who start out just like that. I was one of them.
BUT – Slowly building it up and seeing the growth, however, tends to make it a lot more fun to run a blog, and you need to find ways to keep it up if you’re going to enjoy the same kind of growth in the future.
The more traffic you get, the more they tend to expect from your blog as well – and you certainly don’t want to let your readers down. Here is a handful of ways to make sure that your audience is engaged and enjoying your excellent blog posts.
That way, you can continue to enjoy the growth of your blog without having to worry about the future.
Set your bar high
Make sure to give more than you want in return. Always. Giving your readers information that they haven’t heard before, content upgrades like checklists, guides and workbooks, and walk-through videos. These are all things that people find memorable and will come back for more of.
Think about how you are solving a specific problem and give real solutions. Not just willy-nilly either. Give great ideas and solid plans for finally helping to fix those problems your reader is struggling with.
When I first started out, I had signed up for a ton of different blogging mail subscriptions. I was seriously bombarded at first. But I really wanted to find bloggers who would continue to provide me with value. Things that would help me expand my knowledge and grow my blog.
It didn’t take very long before I found a few who gave so much value in their content that I would flag their emails to keep for reference. Those are the bloggers that I want to emulate. And you should too.
No one has ever become poor by givingAnne Frank
Spend time researching your topics and find out what works and doesn’t so that you can share all that valuable knowledge. If you are viewed as a source of reliable information, readers will return.
Try expanding your reach through other platforms
When you have finally graduated from mastering the content on your blog, (if this is even ever possible! lol) you should try to expand to new areas. This can really help you to provide your readers with something new and exciting without straying from your original tone-of-voice.
Plus, by having a presence on other platforms as well as your blog site, you may be able to haul in some new visitors as well who wouldn’t have found your blog otherwise. You can easily link one account to another so that if a visitor is interested in one, they can quickly find more of your content through a simple click.
YouTube is an excellent addition to your blog as long as you know how to use it right. Crafting together some clever videos for your audience may be exactly what you need in order to get that extra push in terms of traffic – and your existing audience will be happy to meet you on other platforms as well.
I’ve recently started to log all my mini-tutorials on my YouTube channel. It’s a fun way to connect with audience members that might want information on the go or just aren’t into reading blog posts.
Have a look at this article to learn more about creating videos for YouTube, so you can get your own channel
Some other trendy platforms to try out, which could be super fun and could potentially draw a different crowd, are podcasting and Facebook live videos.
Personalize your content
Anyone can start a blog these days and quite a few are able to maintain a steady income of it as well – but creating your very own site from scratch will take your blog to new levels.
When you have created it yourself, the style will be recognizable to your readers – and they will associate it with both quality and credibility.
That’s the kind of stuff you need when trying to create a brand that continues to draw an excited audience. Have a look at these HTML classes based in Los Angeles, for example, and give your blog a more personalized look.
Understanding the basics behind your site will, in general, help you out in every aspect of maintaining your blog. You won’t be dependent on others to take care of it for you anymore and can instead have complete control over everything yourself.
I try as much as I can to edit and modify my blog so that it matches my personal brand. With the help of a little coding information, I have been able to make my website what I want it to look like. And I absolutely love to learn new things!
One thing I have learned about
Always make sure to follow other bloggers and be involved in not just share thread groups, but other groups that provide new information about trends.
Read articles that fall within your niche, invest in some great courses, and read personal development books. Keeping yourself ahead of the game can help to set you apart from other bloggers.
Now that you have some ideas of how you can build an engaging audience for your brand and blog, it’s time to pick one and set it in motion. I suggest trying out one new thing and mastering it instead of trying to do it all at once.
Once you’ve mastered that one thing (for the time being), move on to something new. You never know where your reach will get you!
So get started on next month’s schedule of awesome blog posts and watch those numbers roll in. I’m super excited to hear what you all are going to focus on next! Drop me a comment below!